James Gilmore
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Topics
Sales and Marketing
Innovation and Creativity
Business Management
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About James Gilmore - Speaker on Strategic Planning and Customer Service:
James Gilmore is co-founder of Strategic Horizons LLP, a thinking studio dedicated to helping businesses conceive and design new ways of adding value to their economic offerings. He is also co-author, with Joseph Pine, of The Experience Economy: Work Is Theatre & Every Business a Stage. The book demonstrates how companies across a myriad of industries are finding their goods and services commoditized with customers increasingly spending their money on experiences – memorable events that engage customers in an inherently personal way.
As a follow-up, Pine and Gilmore recently edited Markets of One: Creating Customer-Unique Value through Mass Customization. James has also written numerous articles on business strategy and innovation for such publications as the Harvard Business Review, The Wall Street Journal, Strategy & Leadership, Context, and The Journal of Cost Management, among others.
What James Gilmore Talks About:
James Gilmore inspires audiences to see how businesses can create value by embracing theater as an operating model to stage unique experiences that, ultimately, transform those who participate in them.
His powerful visual presentation challenges his audiences by: planting the seeds of change, challenging traditional business assumptions, and introducing new sets of questions and frameworks that drive companies to view themselves, and their role in today’s competitive world, from a fresh perspective. Jim brings rich professional and life experiences, as well as specific expertise and unique points of view that can be directly applied to helping the audience attain the future they desire.
James works with teams to help them grasp the nature of the emerging Experience Economy and envision their role in it – whether it be staging experiences, guiding transformations, or mass customizing any economic offering. His topics include Alliances/Partnering, Business Leaders, Strategic Planning, Customer Service, and Marketing.
Mr. Gilmore is a frequent speaker at professional society and trade association conferences, as well as executive education programs of individual companies. He is also a Certified Trainer in Six Thinking Hats and Lateral Thinking Techniques of Dr. Edward de Bono.
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