The Sweeney Agency

About Joseph Pine - Management Speaker:

From his beginnings as a leading manager with IBM, Joseph Pine has become an internationally acclaimed author, speaker, and management advisor to Fortune 500 companies and entrepreneurial start-ups alike. He is co-founder of Strategic Horizons LLP, a thinking studio dedicated to helping businesses conceive and design new ways of adding value to their economic offerings.

As an author, Joe and his partner James Gilmore wrote the best-selling book The Experience Economy: Work Is Theatre & Every Business a Stage. Published in ten languages, the book shows how businesses can create value by embracing theater as an operating model to stage unique experiences. Joe is also author of the award-winning Mass Customization: The New Frontier in Business Competition. The Financial Times named the book one of the seven best business books of the year.

His most recent path-breaking book, Authenticity: What Consumers Really Want, was chosen as one of the top ten business books of the year by Amazo n.com and featured in a cover story in TIME Magazine on “10 Ideas that are changing the world”. It provides a way of thinking about authenticity in business plus a set of tools and techniques for rendering authenticity in any company.

As a speaker and teacher, Pine has addressed the World Economic Forum as well as many student audiences as Visiting Professor at the University of Amsterdam and a recurring guest lecturer at the MIT Sloan School of Management. He has also taught at Penn State, University of Michigan, UCLA's Anderson Graduate School of Management, and the Harvard Design School.

Joseph Pine is the author Of numerous articles For The Wall Street Journal, Chief Executive, Worldlink , Context, CIO, and Strategy & Leadership.

What Joseph Pine Talks About:

In his keynotes, Joseph Pine demonstrates how goods and services are no longer enough; that what customers want today are experiences ¨C memorable events that engage each customer in an inherently personal way. He details the shift companies are making from mass producing standardized offerings to mass customizing goods and services that efficiently fulfill the wants and needs of individual customers.

Joseph inspires audiences to see how businesses can create value by embracing theatre as an operating model to stage unique experiences that, ultimately, transform those who participate in them. He works with teams to help them grasp the nature of the emerging Experience Economy and envision their role in it – whether it be staging experiences, guiding transformations, or mass customizing any economic offering.